The Global Executive MBA with Algorithmic Marketing at UH Online is your ticket to mastering the dynamic world of digital marketing. This innovative programme seamlessly blends MBA core principles with specialised algorithmic marketing modules, empowering graduates with a unique competitive advantage. This programme comprises eight core modules, each valued at 15 credits. Alongside MBA essentials, you will explore tailored algorithmic marketing modules, including Fundamentals of AI and Data Analytics and Data-Driven Decision Making. These modules unravel the complexities of data-driven marketing, empowering you with AI-powered marketing strategies.
